Amazon’s new refunds policy will ‘crush’ small businesses
Highlights about Amazon’s New Refunds Policy:
- Amazon sent an email to sellers this week announcing a new policy for refunds.
- Merchants who ship products themselves are now subject to same rules as items shipped by Amazon.
- One seller asks on an online forum, “Is this a joke?”
Source – CNBC
Amazon sellers are up in arms over a new returns policy that will make it easier for consumers to send back items at the merchant’s expense.
Marketplace sellers who ship products from their home, garage or warehouse — rather than using Amazon’s facilities — were told this week by email that starting Oct. 2, items they sell will be “automatically authorized” for return.
That means a buyer will no longer need to contact the seller before sending an item back, and the merchant won’t have the opportunity to communicate with the customer. If a consumer is returning an electronic device because it’s difficult to use, for example, the seller won’t be able to offer help before being forced to pay a refund.
“Customers will be able to print a prepaid return shipping label via the Online Return Center instantly,” the email said.
Additionally, Amazon said that it’s introducing “return-less refunds,” a feature that the company said is “highly requested by sellers.” The change enables sellers to offer a refund without taking back an item that may be expensive to ship and hard to resell.